Over the last year I have been trying to decided what brand image to create for myself Jo Leversuch the founder, creator and director of Make-Up by Jo Ltd.
I get asked on many occasions could customers book me for a private one to one make-up lesson and would I send them gift vouchers to the receiver of the gift. This got my “grey cells” working and started to think about the type of gift vouchers to send out to represent my style and personality.
In my life I have come across talented people and wanted to go back to some traditional designs for my business cards and gift vouchers. ...
I get requests all the time from brides who love the “smoky eye look” and clients who are having private make-up lessons often remark how they love the smoky eyes but struggle with what products to use.
Last year I came across the Laura Mercier Caviar Stick Eye Colour for my own make-up bag , my favourite colour being Plum.
These sticks are one of the easiest products to create smouldering smoky eyes and they are available in numerous different colours. The Caviar sticks are ultra creamy, long lasting, transfer and crease resistant, perfect for long lasting effect. They can be purchased...