Blog Archives

Viva Magenta is all the rage for 2023 according to the official Pantone Colour institute and this shoot for Ruby & Oscar's hasn't shied away from leaning into the pink craze. As colour of the year, it's here to embody a fearless empowerment that's unconventional yet captivating. The makeup on this shoot had to be on par with the bold statement these summer gemstones were making, that's where my latest obession with Lisa Eldridge's range comes in. The True Velvet Lip combo of Lipstick and Gloss in Carnival was exactly the striking pink I was looking for to represent the adventurous spirit of Pantone's...


Continue Reading »

Spring, spring, spring! That's what comes to mind when I think of the delicate floral fantasy created for Belle Bridal Magazine's Issue 26 Cover shoot. You've seen the magic between the glossy pages that we created for the editoral shoot I worked on showcasing all things glowing and bronzed, now it's time for the breath of fresh bridal air that is the front page! The awesome team set the studio up with an unreal fresh floral arch by Wild and Wonderful Flowers that was paralleled in beauty by the Badgley Mischka gowns carrying through the same hues of ivory and baby blues that adorned the arrangement....


Continue Reading »

Are you ready to feel the sunkissed vibes? The summer sun is on the way and I'm ready to help you bask in its inspiration during this half an hour masterclass at Kiss the Moon. On the 24th of May between 6 - 7.30pm you can fill your boots with professional makeup artist tips and tricks as I demonstrate how to perfect a radiant look to bring out your inner glowing goddess. An evening of learning, sipping a glass of fizz and noseying through your complimentary bag packed with goodies worth over £20 is just a click away! Pick up your tickets here for just £10 per person, I can't wait to see you there! Enjoy,...


Continue Reading »

It's been a weekend of celebrations here at Makeup By Jo! After working hard for decades in the wedding, commercial and editorial makeup industries it has been incredible to take all that I have experienced and channel it into my Jo Leversuch Makeup Brush range at Untitled №1. To have those very brushes that I poured my heart into creating now being sold online with Wolf & Badger is such an exciting development for which I am full to the brim with gratitude! Naturally we chose to launch last Friday the 5th as it was of course a full moon, and I am now officially part of the wonderful...


Continue Reading »

Having worked with Belle Bridal for many years now, it was so wonderful to be part of this celebration with them as they release Issue 26, a 250+ page special commemorating 25 years of serving up epic wedding inspiration. Featuring their biggest ever bridal beauty edit, these editorial shoots are arguably some of their most beautiful to date. The brief for this shoot was an absolute dream for me, ticking all the boxes what I love to do most. Glowing editorial skin, with those three words I immediately pictured the look and what I'd need from my kit to bring the magic to life. The main emphasis...


Continue Reading »

RUE' The Makeup Skincare Weleda Skinfood Skinbase Ariane Poole Trio Concealer Palette and Ultimate Face Tint Eyeliner Shiseido Kajal InkArtist Brushes Untitled №1 The Credits Photographer Lee Scullion Hair Gareth Lambert Styling Jo Levy Set Mayfield Studio Model Betty Turnbull of Savalas Models


Continue Reading »

This week I wanted to write about my latest new love, an amazing brand called Õrn Kuu founded by a fellow hair and makeup artist Alice. Having suffered with severe eczema and contact dermatitis for her whole life, searching high and low for remedies, Alice wanted to create a skincare brand that ticked all the boxes she felt was missing on the market. She became a certified organic skincare formulator after finding relief in blends of plant oils, butters and extracts so she could share her secrets with the world at Õrn Kuu. Centering on the idea of holistic wellness, a connection to nature...


Continue Reading »

Another season means another Ruby & Oscar campaign, releasing the latest of their fine gemstone jewellery adorned with a mixture of natural and lab grown gemstones set in precious metals in a plethora of striking designs.    This spring collection was all about a pop of colour for the brand, which I think they've nailed with shades of delicious greens in the emerald collection and luxurious purple hues sparkling within the amethysts.   It was really fun to take this spring time inspiration with the team at Ruby & Oscar and translate it into makeup. I was feeling...


Continue Reading »

Unless you're new here, you will have already heard me raving plenty about my brand Untitled №1! It's where I launched my very own makeup brush range and is a growing bespoke marketplace showcasing small brands with good intentions. Seeing as we just turned 1 at Untitled №1, we thought it was time to add something fresh. A culimnation of celebrating the start of spring and our anniversary, we launched our very own newsletter! Each newsletter will be released at the start of spring, summer, autum and winter. I've spent a lot of my career feeling creatively driven by the turning of the seasons,...


Continue Reading »

What started as just a holiday to New Zeland many years ago now, turned into a whirlwind love story for bride Helen who was struck by cupids arrow when she met Peter on her vacation. Since that moment their love has blossomed, with Helen moving her whole career out to New Zeland to start her life with her man. Then March the 4th rolls around, and Helen and Peter bring New Zeland to North Yorkshire for an intimate private wedding in the quaint and cosy Fig House and its flourishing Walled Farden at Middleton Lodge. Many long distance journeys have been made in the name of this romantic story,...


Continue Reading »